radiowayne wrote:
radiowayne notes that if you are getting 3-4 listeners then you are probably doing better than most internet webcasters.
But, then again, he could be wrong.
Wayne G. aka radiowayne
I agree! 6-7 listeners a day since May and you posted that in June. You basically started off on a great level. Now take what you did to get those 6-7 listeners and expand your marketing. Anywhere and everywhere you can put your station on some site that will be crawled with SE Bots, tag it!
Yes the internet radio space is very crowded now. EVERYONE is doing it. it's no longer a special venture, as it was say 10 years ago.
The basic thing to remember is be different and make your station sound as professional as possible. There are too many station doing the same thing and sounding alike. With the exception of the name of the station.
There are too many so-called broadcasters throwing music into a folder, and making their stations juke boxes, with no personal input. Like Pandora and all these other fake radio sites.
The majority of listeners will go for that set up. Because they are @ work and/or rip the stream to put on their ipods.
Only true, quality broadcasters who put real emphasis on their stations, will have some time, pulling together a huge listener base, because it is different.
Remember, it takes time, and the MORE TIME you put into your station, the better you will get. There is no overnight pill.
You can ask those stations who pull in thousands of listeners if they can pull a donation out of those thousands of listeners, and you will get a big fat no. Don't be fooled and in a hurry to get 1000-2500 listeners so fast.
The best thing I can give you, is to find a genre and work it. Stick to it like a leech! Understand the people who listen to your station. Find out why they are listening. Don't stray too much unless that's the kind of thing you like. In that case, you'll have a very SMALL window to work with. Concentrate on how LONG they stay tuned in. Not how many click listen. Once you understand what they like, PROGRAM the hell out of it and build on that.
Play what people know and find a way to slip in some different stuff. Everything in between is up to you.
You know your music, and I know that to be successful, one has to know the music in which they are playing. Doing what the next station does will not work.
If you plan on making money in the long run, you'll need to be some kind of different. People remember the stations that stand out. Don't just be another preset that can be turned off for the next station. Don't name your station anything FM or with a frequency. You are not terrestrial. Those listeners are not dedicated.
Be different, put 65% of your time into your station, and be patient. And remember, you don't need 1000 listeners to be a great station.
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-- JE
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