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StreamAds Station reports

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Station reporting can be broken up into ''Planning'' reports and ''Delivery'' reports.
Station reporting can be broken up into ''Planning'' reports and ''Delivery'' reports.

Revision as of 05:24, 30 July 2009


Station reporting can be broken up into Planning reports and Delivery reports.

  • Planning
    • Geographic - shows where most of the station's listeners are located.
    • Active Inventory - Shows all the inventory scheduled on a station.
    • Traffic Log Inventory - Shows the summary of the scheduled paid/unpaid Traffic Log inventory (Traffic log based modal).
    • Impression Forecast - Estimates the available inventory for the CPM based modal.
  • Delivery
    • Traffic - Detailed in-stream impression delivery report.
    • Overview - Summary delivery report, broken into daily detail.
    • Song Performance - Aka: SoundExchange report. Summary of all songs played on a station.


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